YOU AIN'T HEAVY

"He ain't heavy, Father... he's m' brother."
Those iconic words have symbolized the spirit of Boys Town for decades. But many people don't know how it originated.
Back in 1918, a boy named Howard Loomis was abandoned by his mother at Father Flanagan's Home for Boys, which had opened just a year earlier. Howard had polio and wore heavy leg braces. Walking was difficult for him, especially when he had to go up or down steps.
Soon, several of the Home's older boys were carrying Howard up and down the stairs.
One day, Father Flanagan asked Reuben Granger, one of those older boys, if carrying Howard was hard.
Reuben replied, "He ain't heavy, Father... he's m' brother."
But the story doesn't end there.
In 1943, Father Flanagan was paging through a copy of Ideal magazine when he saw an image of an older boy carrying a younger boy on his back. The caption read, "He ain't heavy, mister... he's my brother."
Immediately, the priest was reminded of a photo of Reuben carrying Howard at a Boys Town picnic many years before. Father Flanagan wrote to the magazine and requested permission to use the image and quote. The magazine agreed, and Boys Town adopted them both to define its new brand.
Nearly 75 years later, the motto is still the best description of what our boys and girls at Boys Town learn about the importance of caring for each other and having someone care about them.
Heroes Helping Heroes has adopted this motto to let our fellow brothers and sisters know that no matter what, you ain't heavy. We are here for you and to help you as best as we can.